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InsightsGaming and interactive media entrepreneurs since 1997, our knowledge runs deep.

  • Developer Tools
  • Web3

The State of Web3 Game Developer Tooling

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  • Gaming

How Blockchain Gaming Founders Should Think About User Acquisition

Though the rise of web3 and blockchain technologies has created many opportunities for new approaches to game design, games development, and digital asset ownership, when it comes to user acquisition (UA) the fundamental problem to be solved remains unchanged: maximizing player lifetime value (LTV) while minimizing customer acquisition costs (CAC).
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  • Gaming
  • Web3

The zkEVM – The Next Frontier of Web3 Gaming

Ethereum currently has the strongest network effects of any smart contract layer 1 blockchain. Relative to other blockchain ecosystems, Ethereum has more developers, tooling and infrastructure. Despite its limitations, it continues to be a popular choice for founders looking to build games, NFTs, and Metaverse dapps. If these are going to become an integral part of our lives, the underlying infrastructure has to be extremely secure, resilient and resistant to bad actors.

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  • Web3
  • Gaming

Moving On Up: Exploring the Move Smart Contract Language

The Move whitepaper was first published in 2018 at Facebook as part of the Diem project. It laid out a novel approach for securely creating digital assets centered around native scarcity and access control. Its semantics are inspired by Rust, and it aims to address the issues and short-comings the designers identified in the available languages at the time (both smart contract specific and general purpose). This article will explore some of Moves features, components and tools, how they compare with existing smart contract languages, and what this new ecosystem could mean for the Web3 gaming space.

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  • Gaming
  • Web3

Pursuing the Holy Grail of Web3 Game Interoperability

Interoperability is a bit of a buzz word in Web3 circles, but what is its definition in practice, its practical applications, and what are Web3 builders leveraging it to achieve? Interoperability can have different meanings depending on the context. For instance, in the traditional gaming space, games can be interoperable across platforms, e.g., launching on Xbox, Playstation and PC. Within the Web3 space, there exists the notion of cross-chain interoperability, which allows assets to traverse multiple different blockchains, usually via bridge contracts. Another type of interoperability unique to Web3 is that of cross-application interoperable or portable game assets. The underlying substrate that is the blockchain in theory allows assets (NFTs or fungible tokens) to have utility in any of the applications built on top of it. Many Web3 gamers envision being able to take their in-game characters/items earned or crafted in one game and use them in another game.

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  • Immersive Technology

Is VR making a comeback again? Spoiler: It never left

There has been no shortage of VR news of late – Meta announced Quest Pro; Bytedance launched Pico 4, pricing it to compete with Quest 2; Sony is expecting to launch 2 million PSVR2 units on 22 Feb 2023; Apple is reportedly developing three headsets to be announced in 2023 (although Apple VR rumors have been around since 2014); On the AR front, Microsoft’s Hololens and Magic Leap have also seen new releases this year.

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  • Immersive Technology
  • Web3

Bringing Your Whole Selves Online: The Present and Future of Avatars

Why Avatars Matter. What do you look like on the internet? Answering this simple question is trickier than it may seem. That’s because your digital identity is most likely split between different places — each of them, its own world, with distinct rules and limited possibilities when it comes to self-representation. Technical constraints aside, how you present yourself to the world also depends on who you’re talking to. LinkedIn you might understandably look more serious than Instagram you, donning formal attire instead of a boxy T-shirt: to each social graph, a certain facet of your personality.

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  • Venture Capital

BITKRAFT Summit 2022

After an extended hiatus, the BITKRAFT annual summit returned September 19-20, 2022, with over 400 investors, entrepreneurs, strategic partners, and high-profile speakers convening at Chelsea Factory in New York City.

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  • Immersive Technology

A Lucid Look at The State of AR Technology

In October last year, we shared our Perspectives on Extended Reality — an umbrella term by which we encompass Augmented, Mixed, and Virtual Reality. Much has happened since then. From Apple reportedly working on an AR/VR “reality OS,” to Qualcomm introducing a wireless version of its Smart Viewer headset, to Google now testing prototypes in public, the AR race is officially on. This presents us with the perfect opportunity to follow up with a dedicated deep dive on the state of Augmented Reality (AR).

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  • Immersive Technology
  • Gaming

Assessing Blockchain Gaming’s Environmental Impact — and What Can Be Done About It Today

If you follow the crypto space even remotely, you may have seen one particular topic come up a lot in recent months: the environment. Though cryptocurrencies are no strangers to ecological controversy, the sudden rise of NFTs and the attempt of a number of gaming publishers to implement them inside their properties have brought new grist to the mill of the cryptosceptic crowd.
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    BITKRAFT Green Initiative #008000

    There is an increasing need for each of us to act more directly in accordance with the world we envision. It is not enough to merely hope that others will do the work we know is necessary to advance progress towards a better future.This is true certainly for each of us as individuals, but especially true for those who feel a sense of responsibility for embodying responsible entrepreneurship and for making an outsized impact, as we do at BITKRAFT.
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    • Immersive Technology

    How AI is helping build, and humanize, virtual worlds

    Playing video games, it’s easy to forget how much calculation is actually running in the background to produce what you’re seeing. Everything from a game’s physics to its lighting and terrain is the result of some carefully programmed computation — gaming companies can be some of the most complex software companies out there.

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